The Strategy Whiteboard software is an online strategy planning and implementation tool that helps your business see and achieve the big picture.
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Simple planning process that any business leader can follow
Videos and guides that help you see the big picture
A framework that connects your Culture, Strategy, and Execution in one place
Accountable process that keeps strategy alive and relevant
Leaders set strategic focus, employees decide strategic actions
Employees easily align around the big picture
See the framework
Explore the Whiteboard
Click on the markers to switch between the planning and implementation sides of the Strategy Whiteboard. Click on the blocks to learn more about each one.
Strategic Focus & Outcomes
Customer & Market
Customer & Market
Execution | Root Group
Grow corporate Instagram account followers from 450K to 1M by increasing content campaigns
Increase social media affiliate partner program by adding 25 new influencers
Launch 15 retail pop-ups in select malls in Beijing. Hong Kong, Seoul, and Singapore
Discontinue Facebook advertising and reallocate budget to new marketing programs
Create customer segmentation tool to better match product features with age demographics
Finalize material compositions for band casing
Implement and test new power management protocol for energy saver and inactive modes
Replace pedometer sensor package with more efficient wake-state switching
Increase water resistance pressure rating from 3 ft to 50 ft
Add UV protection glaze on touch screen
Implement new order fulfillment software suite to prevent long-lead lag events and increase outbound bundling opportunities
Increase supply inventory to 6 months of stock for greater supply chain resilience
Procure long term contracts for rubber, glass, and battery purchasing to lower costs by 20%
Complete build-out of stage 2 assembly plant to get manufacturing hub operating at capacity
Implement hybrid and remote office policy
Start team development workshop series and group reinforcement program
Begin geographic diversification recruitment by targeting Denver, Las Vegas, Phoenix, Tulsa, and Dallas
Create bonus allocation plan based off earnings growth and revenue vitality index
Establish culture sentiment gauge to measure employee attitudes, feelings, and general outlook on the workplace
The Virtual Consultant is a feature embedded in the Strategy Whiteboard to guide you through the process of Strategic planning and implementation. There are over 100 context-specific videos associated with each section and block in the Whiteboard. These videos provide general overviews, generate new learning, give examples, and stimulate broader thinking.
Below is an example of what the Virtual Consultant interface looks like. Check out these selected videos as a small sampling of the Virtual Consultant experience.
The Strategic Focus & Outcomes section is made up of five blocks. The first four pertain to focus lenses and follow a repeated pattern of focus statements and Strategic Outcomes. The Strategy Whiteboard uses the concept of focus lenses rather than differentiating by department or function. This enables a more holistic viewpoint of Strategic Outcomes and encourages cross-functional collaboration to achieve company-wide success. The focus lenses represent the four primary perspectives a company should consider when thinking about its strategy. These are Customer & Market, Product, Operations, and People. The last block in this section is for expected results, which is used to forecast the resulting performance metrics if the company’s strategy is implemented successfully.
A better way to align priorities
Legacy business practice would have you setting strategic objectives or goals based on department, function, or team. However, functional division creates informational silos, conflicts around priority, and fosters adversarial tension between teams. The Strategy Whiteboard avoids this by looking at the business holistically through different lenses. Each lens enables you to see different details about your business while still keeping all organizational functions in mind. For example, the Customer & Market lens isn’t just for sales and marketing teams. Every employee in the company affects the customer experience and should be keenly aware of how they contribute to the Customer & Market related outcomes.
Differentiating Strategy vs Tactics
Most business leaders have experienced strategy meetings that were hijacked by tactical issues. When this happens frequently, it can feel like constant firefighting or being stuck in the day to day weeds. This is why it is so important to distinguish strategic topics from tactical topics and to use separate tools for each. Many tactical process management software products are advertised as strategy solutions. While it is possible that they could be used as such, chances are that using them for that purpose will only compromise the integrity and quality of your company strategy. The Strategy Whiteboard is designed specifically to help your company determine its strategic direction and focus. It complements your existing operations and tactics by serving as a North Star to help your organization determine and follow an overall company direction. Use the Strategy Whiteboard for seeing the big picture and building the bridge to daily execution. Keep tactics and the daily operational details in project management and task tracking software.
How the Strategy Whiteboard compares to other strategy solutions
Going beyond OKRs
The Strategy Whiteboard goes beyond OKRs. It provides a comprehensive strategy planning process to help your company establish the right objectives that connect to a bigger picture. The Strategy Whiteboard also includes an implementation model with a meeting facilitator to keep your strategy alive and agile. However, existing OKRs can easily fit into the Strategy Whiteboard framework.
Are you using the Entrepreneurial Operating System?
EOS is a common business operating system that works like a manual that helps leaders manage their business. There are many overlapping areas with Blendification and there are several key differences. Blendification’s Strategy Whiteboard is best for companies that are looking for something that takes an employee-first perspective with regard to business strategy. The emphasis on blending work and life is derived from our belief that unifying business interests and personal interests is the next step leaders can take to activating potential.
What if we have a strategy consultant?
That’s great! Consultants provide a wealth of expertise and serve as important sounding-boards in strategic decision-making. The Strategy Whiteboard isn’t a replacement, but an enhancement to your existing consultants. Rather than leaving the valuable analysis and planning work that you produce with your consultant in PowerPoint slides or PDF documents, you can easily transfer the information to the relevant Strategy Whiteboard blocks. This will keep your strategy alive and make it easier to distribute to those responsible for executing.
Of course, some companies prefer to plan their strategy themselves. If that is you, then the Strategy Whiteboard is also the perfect solution. The virtual consultant library is a great option for guiding the strategic planning process if you don’t have the time or resources to invest in face-to-face management consulting.