Fusion

Research and Insights™

Too many organizations rely on surface-level data. Real insights are buried in conversations — but traditional methods are too slow, expensive, or narrow. We fix that.

Market and Consumer Research

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Business and Strategy Planning

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Employee Engagement

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Customer Experience

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Applicant Interviewing and Evaluation

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Market and Consumer Research | Business and Strategy Planning | Employee Engagement | Customer Experience | Applicant Interviewing and Evaluation |

Fusion is a full-stack intelligence research platform that gathers and interprets qualitative and quantitative data through AI-powered, conversational-style surveys and interviews. Combining the scale and ease of traditional surveys and existing data sources with the depth and detail of consultative interviews and focus groups, we provide a powerful research tool for uncovering subtle emotions, unique perspectives, and key priorities while giving a voice to all stakeholders.

Platform

Flexible Survey Design

  • Templates are configured with core questions that establish topical flow. Each topic can be made adaptive, include follow-up guidance, have designated response types, and branching logic.

  • Videos, images, and topical context can be embedded at specific survey stations to provide user prompts, guidance, and other meaningful information to maximize participant engagement.

AI-driven Conversational Surveys

  • Fusion adapts in real-time to user input, enabling follow-up questions, deeper exploration, and tailored conversation paths — just like a human would. This ensures you get richer insights, faster.

  • Engage participants in the way that feels most natural — by typing or talking. Our platform supports both text-based and voice-driven interviews, making participation more accessible, intuitive, and personal.

Actionable Insights & Intelligence

  • Go beyond keywords. Our platform analyzes open-ended responses for sentiment, themes, intent, and emotional nuance — turning qualitative data into actionable insights with depth and context.

  • Transform narratives into numbers. We score, compare, and visualize key dimensions across participants and groups, enabling benchmarking, segmentation, and data-driven decision-making at scale.

Cost Estimator

Engagement Options

  • QuickPulse

    Short Format (≤ 30 min) — $10/participant
    For fast insights and focused feedback. Perfect for quick check-ins, pulse surveys, and narrow-topic research where time is limited but voice still matters.
    ✅ Convenient
    ✅ Lightweight
    ✅ Actionable in minutes

    DeepDive

    Long Format (> 30 min) — $15/participant
    For comprehensive understanding and strategic exploration. Designed to surface deep insights, nuanced perspectives, and complex narratives.
    ✅ Rich Context
    ✅ Greater Depth
    ✅ Ideal for Strategy & Discovery

  • Standard

    Standard Architecture — $1,000
    Get up and running quickly with our proven, streamlined setup. Ideal for single-track interviews, straightforward surveys, and classic research flows.
    ✅ Fast Deployment
    ✅ Proven Templates
    ✅ Expert Onboarding

    Advanced

    Advanced Architecture — Custom Quote
    Custom-built for complexity. Ideal for research that requires multiple branches, embedded media, custom routing logic, or multilingual support.
    ✅ Bespoke Architecture
    ✅ Media & Logic-Enhanced Flows
    ✅ Tailored for Complex Projects

  • Executive Lens

    $1,500/project
    Professionally curated summary of findings, themes, and recommended actions—ready to present.
    ✅ Clear Storytelling
    ✅ Visual Highlights
    ✅ Strategic Takeaways

    Dimensional Scoring

    $2/participant + $200 setup
    Quantifies qualitative input across multiple dimensions to reveal trends, priorities, and strengths.
    ✅ Custom Scoring Frameworks
    ✅ Benchmark Comparisons
    ✅ Actionable Axes of Insight

    Quality Evaluation

    $2/participant
    Evaluates response quality for relevance, clarity, and engagement—ensuring confidence in your data.
    ✅ Noise Filtering
    ✅ Thoughtfulness Scoring
    ✅ Response Integrity Metrics

    Sentiment Analysis

    $2/participant
    Uncovers emotional undertones and directional sentiment to add depth to your findings.
    ✅ Emotional Intensity
    ✅ Polarity Mapping
    ✅ Communication Tone Profiling

    Deep Insight

    Comparative and Relational Analytics — $1,500/project
    Groups responses into natural themes and patterns using advanced semantic analysis.
    ✅ Segmented break-downs
    ✅ Comparative group analysis
    ✅ Correlations and relationships

    Intelligence Profile

    Organizational Intelligence Profile — $150/yr per profile

    Individual Intelligence Profile — $50/yr per profile
    Aggregates and visualizes insights across roles, teams, or stakeholder groups into a strategic intelligence dashboard.
    ✅ Profile Snapshots
    ✅ Dynamic Framework Mapping
    ✅ Supports Long-Term Planning