Fusion
Research and Insights™
Too many organizations rely on surface-level data. Real insights are buried in conversations — but traditional methods are too slow, expensive, or narrow. We fix that.
Market and Consumer Research
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Business and Strategy Planning
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Employee Engagement
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Customer Experience
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Applicant Interviewing and Evaluation
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Market and Consumer Research | Business and Strategy Planning | Employee Engagement | Customer Experience | Applicant Interviewing and Evaluation |
Fusion is a full-stack intelligence research platform that gathers and interprets qualitative and quantitative data through AI-powered, conversational-style surveys and interviews. Combining the scale and ease of traditional surveys and existing data sources with the depth and detail of consultative interviews and focus groups, we provide a powerful research tool for uncovering subtle emotions, unique perspectives, and key priorities while giving a voice to all stakeholders.
Platform
Flexible Survey Design
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Templates are configured with core questions that establish topical flow. Each topic can be made adaptive, include follow-up guidance, have designated response types, and branching logic.
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Videos, images, and topical context can be embedded at specific survey stations to provide user prompts, guidance, and other meaningful information to maximize participant engagement.
AI-driven Conversational Surveys
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Fusion adapts in real-time to user input, enabling follow-up questions, deeper exploration, and tailored conversation paths — just like a human would. This ensures you get richer insights, faster.
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Engage participants in the way that feels most natural — by typing or talking. Our platform supports both text-based and voice-driven interviews, making participation more accessible, intuitive, and personal.
Actionable Insights & Intelligence
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Go beyond keywords. Our platform analyzes open-ended responses for sentiment, themes, intent, and emotional nuance — turning qualitative data into actionable insights with depth and context.
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Transform narratives into numbers. We score, compare, and visualize key dimensions across participants and groups, enabling benchmarking, segmentation, and data-driven decision-making at scale.
Cost Estimator
Engagement Options
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QuickPulse
Short Format (≤ 30 min) — $10/participant
For fast insights and focused feedback. Perfect for quick check-ins, pulse surveys, and narrow-topic research where time is limited but voice still matters.
✅ Convenient
✅ Lightweight
✅ Actionable in minutes
DeepDiveLong Format (> 30 min) — $15/participant
For comprehensive understanding and strategic exploration. Designed to surface deep insights, nuanced perspectives, and complex narratives.
✅ Rich Context
✅ Greater Depth
✅ Ideal for Strategy & Discovery -
Standard
Standard Architecture — $1,000
Get up and running quickly with our proven, streamlined setup. Ideal for single-track interviews, straightforward surveys, and classic research flows.
✅ Fast Deployment
✅ Proven Templates
✅ Expert OnboardingAdvanced
Advanced Architecture — Custom Quote
Custom-built for complexity. Ideal for research that requires multiple branches, embedded media, custom routing logic, or multilingual support.
✅ Bespoke Architecture
✅ Media & Logic-Enhanced Flows
✅ Tailored for Complex Projects -
Executive Lens
$1,500/project
Professionally curated summary of findings, themes, and recommended actions—ready to present.
✅ Clear Storytelling
✅ Visual Highlights
✅ Strategic TakeawaysDimensional Scoring
$2/participant + $200 setup
Quantifies qualitative input across multiple dimensions to reveal trends, priorities, and strengths.
✅ Custom Scoring Frameworks
✅ Benchmark Comparisons
✅ Actionable Axes of InsightQuality Evaluation
$2/participant
Evaluates response quality for relevance, clarity, and engagement—ensuring confidence in your data.
✅ Noise Filtering
✅ Thoughtfulness Scoring
✅ Response Integrity MetricsSentiment Analysis
$2/participant
Uncovers emotional undertones and directional sentiment to add depth to your findings.
✅ Emotional Intensity
✅ Polarity Mapping
✅ Communication Tone ProfilingDeep Insight
Comparative and Relational Analytics — $1,500/project
Groups responses into natural themes and patterns using advanced semantic analysis.
✅ Segmented break-downs
✅ Comparative group analysis
✅ Correlations and relationshipsIntelligence Profile
Organizational Intelligence Profile — $150/yr per profile
Individual Intelligence Profile — $50/yr per profile
Aggregates and visualizes insights across roles, teams, or stakeholder groups into a strategic intelligence dashboard.
✅ Profile Snapshots
✅ Dynamic Framework Mapping
✅ Supports Long-Term Planning